In 2021, around 48 percent of Chinese consumers who returned home to celebrate the Spring Festival valued the quality of products when doing holiday shopping. About 30 percent of the Chinese New Year consumers considered the price factor the most important for the purchasing decision.
Most important criteria for Spring Festival shopping among Chinese who celebrated in their hometowns in China in 2021
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iiMedia Research. (February 26, 2021). Most important criteria for Spring Festival shopping among Chinese who celebrated in their hometowns in China in 2021 [Graph]. In Statista. Retrieved January 07, 2025, from https://www.statista.com/statistics/1215268/china-leading-criteria-for-spring-festival-shopping/
iiMedia Research. "Most important criteria for Spring Festival shopping among Chinese who celebrated in their hometowns in China in 2021." Chart. February 26, 2021. Statista. Accessed January 07, 2025. https://www.statista.com/statistics/1215268/china-leading-criteria-for-spring-festival-shopping/
iiMedia Research. (2021). Most important criteria for Spring Festival shopping among Chinese who celebrated in their hometowns in China in 2021. Statista. Statista Inc.. Accessed: January 07, 2025. https://www.statista.com/statistics/1215268/china-leading-criteria-for-spring-festival-shopping/
iiMedia Research. "Most Important Criteria for Spring Festival Shopping among Chinese Who Celebrated in Their Hometowns in China in 2021." Statista, Statista Inc., 26 Feb 2021, https://www.statista.com/statistics/1215268/china-leading-criteria-for-spring-festival-shopping/
iiMedia Research, Most important criteria for Spring Festival shopping among Chinese who celebrated in their hometowns in China in 2021 Statista, https://www.statista.com/statistics/1215268/china-leading-criteria-for-spring-festival-shopping/ (last visited January 07, 2025)
Most important criteria for Spring Festival shopping among Chinese who celebrated in their hometowns in China in 2021 [Graph], iiMedia Research, February 26, 2021. [Online]. Available: https://www.statista.com/statistics/1215268/china-leading-criteria-for-spring-festival-shopping/
