In 2021, around 71.4 percent of Chinese consumers who stayed at home to celebrate the Spring Festival chose to do their holiday shopping in hypermarkets. In comparison, about 43 percent of shoppers used online shopping platforms to order goods for celebrating the holiday. Due to an outbreak of COVID-19 before the spring festival, the government urged people to stay home instead of returning to their hometowns.
Leading channels for Spring Festival shopping among Chinese who were not able to return to their home town in China in 2021
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iiMedia Research. (February 26, 2021). Leading channels for Spring Festival shopping among Chinese who were not able to return to their home town in China in 2021 [Graph]. In Statista. Retrieved November 16, 2024, from https://www.statista.com/statistics/1215246/china-leading-retail-channels-for-spring-festival-shopping/
iiMedia Research. "Leading channels for Spring Festival shopping among Chinese who were not able to return to their home town in China in 2021." Chart. February 26, 2021. Statista. Accessed November 16, 2024. https://www.statista.com/statistics/1215246/china-leading-retail-channels-for-spring-festival-shopping/
iiMedia Research. (2021). Leading channels for Spring Festival shopping among Chinese who were not able to return to their home town in China in 2021. Statista. Statista Inc.. Accessed: November 16, 2024. https://www.statista.com/statistics/1215246/china-leading-retail-channels-for-spring-festival-shopping/
iiMedia Research. "Leading Channels for Spring Festival Shopping among Chinese Who Were Not Able to Return to Their Home Town in China in 2021." Statista, Statista Inc., 26 Feb 2021, https://www.statista.com/statistics/1215246/china-leading-retail-channels-for-spring-festival-shopping/
iiMedia Research, Leading channels for Spring Festival shopping among Chinese who were not able to return to their home town in China in 2021 Statista, https://www.statista.com/statistics/1215246/china-leading-retail-channels-for-spring-festival-shopping/ (last visited November 16, 2024)
Leading channels for Spring Festival shopping among Chinese who were not able to return to their home town in China in 2021 [Graph], iiMedia Research, February 26, 2021. [Online]. Available: https://www.statista.com/statistics/1215246/china-leading-retail-channels-for-spring-festival-shopping/