Mexico: programmatic ad spend 2017-2028

Published by
Julia Faria,
Jun 20, 2024
In 2023, programmatic advertising spending in Mexico stood at 4.14 billion U.S. dollars. Furthermore, the corresponding expenditure was expected to increase to 6.2 billion dollars by 2028. Mexico ranked second among the leading programmatic markets in Latin America as of March 2024.

Programmatic advertising spending in Mexico from 2017 to 2028 (in billion U.S. dollars)

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Release date

March 2024

Region

Mexico

Survey time period

2017 to 2023

Supplementary notes

* Forecast.

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