As per a survey conducted in March 2022 on the impact of COVID-19 in India, the majority of participants stated that their usage of social media, online streaming and video conferencing increased even after the pandemic. Overall, the respondents gave a positive response towards the acquired digital alternative to out-of-home activities.
Intent to continue the acquired consumer habits in India as of March 2022, by activity
Characteristic
Just started using
Using less
Using same
Using more
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McKinsey & Company. (May 5, 2022). Intent to continue the acquired consumer habits in India as of March 2022, by activity [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1211964/india-intent-to-continue-acquired-consumer-habits-by-activity/
McKinsey & Company. "Intent to continue the acquired consumer habits in India as of March 2022, by activity." Chart. May 5, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1211964/india-intent-to-continue-acquired-consumer-habits-by-activity/
McKinsey & Company. (2022). Intent to continue the acquired consumer habits in India as of March 2022, by activity. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1211964/india-intent-to-continue-acquired-consumer-habits-by-activity/
McKinsey & Company. "Intent to Continue The Acquired Consumer Habits in India as of March 2022, by Activity." Statista, Statista Inc., 5 May 2022, https://www.statista.com/statistics/1211964/india-intent-to-continue-acquired-consumer-habits-by-activity/
McKinsey & Company, Intent to continue the acquired consumer habits in India as of March 2022, by activity Statista, https://www.statista.com/statistics/1211964/india-intent-to-continue-acquired-consumer-habits-by-activity/ (last visited July 22, 2024)
Intent to continue the acquired consumer habits in India as of March 2022, by activity [Graph], McKinsey & Company, May 5, 2022. [Online]. Available: https://www.statista.com/statistics/1211964/india-intent-to-continue-acquired-consumer-habits-by-activity/