Distribution of Instagram beauty influencers in France 2018, by follower number

Published by Statista Research Department, Feb 7, 2023
One of the peculiarities of the French beauty influence market is its maturity. Of the 3,000 beauty influencers in France, only nearly 200 have more than 100,000 subscribers. Of the micro and nano influencers comprising between 3.5 and 100 thousand subscribers, they were represented by 2,800 active Instagram influencers in the beauty segment in France in 2018.

Number of Instagram influencers in the beauty category in France in 2018, by number of followers

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Release date

January 2019

Region

France

Survey time period

2018

Number of respondents

3,000 beauty influencers

Special properties

Instagram influencers with more than 3,500 followers*

Supplementary notes

* The following information was provided by the source: "study carried out by Lefty on all Instagram influencers (number of subscribers> 3,500) indexed, compiled and analyzed by Lefty technology (Post classification AI technology). A beauty influencer is defined as an influencer who published at least two beauty related posts during the study period."

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