A survey conducted in 2020 in the UK shows that users preferred watching content on public service broadcasters on demand rather than on live TV. 91 percent of respondents chose watching the BBC on iPlayer, while the share was 22 percent for live television viewers.
Share of adults watching content on public service broadcasters (PSB) in the United Kingdom (UK) in 2020, by platform
Characteristic
On demand
Live TV
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Ofcom. (November 3, 2020). Share of adults watching content on public service broadcasters (PSB) in the United Kingdom (UK) in 2020, by platform [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1210621/most-popular-public-service-broadcaster-platforms-in-the-uk/
Ofcom. "Share of adults watching content on public service broadcasters (PSB) in the United Kingdom (UK) in 2020, by platform." Chart. November 3, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1210621/most-popular-public-service-broadcaster-platforms-in-the-uk/
Ofcom. (2020). Share of adults watching content on public service broadcasters (PSB) in the United Kingdom (UK) in 2020, by platform. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1210621/most-popular-public-service-broadcaster-platforms-in-the-uk/
Ofcom. "Share of Adults Watching Content on Public Service Broadcasters (Psb) in The United Kingdom (Uk) in 2020, by Platform." Statista, Statista Inc., 3 Nov 2020, https://www.statista.com/statistics/1210621/most-popular-public-service-broadcaster-platforms-in-the-uk/
Ofcom, Share of adults watching content on public service broadcasters (PSB) in the United Kingdom (UK) in 2020, by platform Statista, https://www.statista.com/statistics/1210621/most-popular-public-service-broadcaster-platforms-in-the-uk/ (last visited July 22, 2024)
Share of adults watching content on public service broadcasters (PSB) in the United Kingdom (UK) in 2020, by platform [Graph], Ofcom, November 3, 2020. [Online]. Available: https://www.statista.com/statistics/1210621/most-popular-public-service-broadcaster-platforms-in-the-uk/