Most important features for smartphone purchase in India 2020

Published by
Shangliao Sun,
Feb 24, 2021
A survey conducted among Indian consumers suggests that 83 percent of respondents considered 5G a key smartphone purchase consideration. This was among the top three considerations amongst premium smartphone users, just behind battery life and smartphone brand imagery. The category of “premium smartphones” is defined by the survey conductor as smartphones that are priced above 25 thousand Indian rupees.

Leading factors for smartphone purchase in India in 2020

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Release date

December 2020

Region

India

Survey time period

2020

Number of respondents

3,000 respondents

Age group

18-35 years

Supplementary notes

Survey conducted in eight major Indian cities: Delhi, Mumbai, Kolkata, Bengaluru, Chennai, Hyderabad, Ahmedabad, and Pune.

Specific date of survey was not mentioned by the source.

One Indian rupee is equal to 0.014 U.S. dollars and 0.011 euros as of February 2021.

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