Among the most well-known sports and outdoor activity item brands in France in 2020, Nike, Adidas, Quechua and Reebok were the four leaders among French women, with 84, 84, 79 and 79 percent mentions, respectively. The brands of sporting goods with which men were the most familiar were Nike and Le Coq Sportif. They were mentioned by approximately four out of five men in France at the time the survey was conducted.
Awareness of brands of sporting goods among the French, by gender and brand
The question was phrased by the source as follows: "Quelle(s) marque(s) d'articles de sports/activités en plein air connaissez-vous, ne serait-ce que de nom ?"
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YouGov. (July 22, 2020). Awareness of brands of sporting goods among the French, by gender and brand [Graph]. In Statista. Retrieved November 20, 2024, from https://www.statista.com/statistics/1208595/awareness-of-sporting-goods-brands-among-french-people-gender/
YouGov. "Awareness of brands of sporting goods among the French, by gender and brand." Chart. July 22, 2020. Statista. Accessed November 20, 2024. https://www.statista.com/statistics/1208595/awareness-of-sporting-goods-brands-among-french-people-gender/
YouGov. (2020). Awareness of brands of sporting goods among the French, by gender and brand. Statista. Statista Inc.. Accessed: November 20, 2024. https://www.statista.com/statistics/1208595/awareness-of-sporting-goods-brands-among-french-people-gender/
YouGov. "Awareness of Brands of Sporting Goods among The French, by Gender and Brand." Statista, Statista Inc., 22 Jul 2020, https://www.statista.com/statistics/1208595/awareness-of-sporting-goods-brands-among-french-people-gender/
YouGov, Awareness of brands of sporting goods among the French, by gender and brand Statista, https://www.statista.com/statistics/1208595/awareness-of-sporting-goods-brands-among-french-people-gender/ (last visited November 20, 2024)
Awareness of brands of sporting goods among the French, by gender and brand [Graph], YouGov, July 22, 2020. [Online]. Available: https://www.statista.com/statistics/1208595/awareness-of-sporting-goods-brands-among-french-people-gender/