According to a survey on Singapore consumers in June 2020, around 52 percent of respondents stated that they trusted Singaporean products and brands more. Roughly 63 percent stated they had supported and bought more from local and home businesses. The support for local businesses has risen due to the fact that many were affected by the COVID-19 pandemic.
Consumers' general perception towards local brands in Singapore in 2020
Characteristic
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
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Rakuten Insight, & DIA brands. (September 9, 2020). Consumers' general perception towards local brands in Singapore in 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1208367/singapore-perception-towards-local-brands/
Rakuten Insight, und DIA brands. "Consumers' general perception towards local brands in Singapore in 2020." Chart. September 9, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1208367/singapore-perception-towards-local-brands/
Rakuten Insight, DIA brands. (2020). Consumers' general perception towards local brands in Singapore in 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1208367/singapore-perception-towards-local-brands/
Rakuten Insight, and DIA brands. "Consumers' General Perception towards Local Brands in Singapore in 2020." Statista, Statista Inc., 9 Sep 2020, https://www.statista.com/statistics/1208367/singapore-perception-towards-local-brands/
Rakuten Insight & DIA brands, Consumers' general perception towards local brands in Singapore in 2020 Statista, https://www.statista.com/statistics/1208367/singapore-perception-towards-local-brands/ (last visited August 24, 2024)
Consumers' general perception towards local brands in Singapore in 2020 [Graph], Rakuten Insight, & DIA brands, September 9, 2020. [Online]. Available: https://www.statista.com/statistics/1208367/singapore-perception-towards-local-brands/