According to a 2019 survey, a majority of respondents found features of offering an important attribute in food purchases. This was highest for buying staples, as well for ordering-in and eating out. Recommendation played an important role in the latter, while it was only at seven percent for staple purchases.
Attributes found important for purchase of food in India in 2019
Survey question: Thinking about your last purchase for XYZ, can you tell me 3 most important factors which helped decide what product should be bought?
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BCG. (February 26, 2020). Attributes found important for purchase of food in India in 2019 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1207725/india-attributes-important-for-food-purchase/
BCG. "Attributes found important for purchase of food in India in 2019." Chart. February 26, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1207725/india-attributes-important-for-food-purchase/
BCG. (2020). Attributes found important for purchase of food in India in 2019. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1207725/india-attributes-important-for-food-purchase/
BCG. "Attributes Found Important for Purchase of Food in India in 2019." Statista, Statista Inc., 26 Feb 2020, https://www.statista.com/statistics/1207725/india-attributes-important-for-food-purchase/
BCG, Attributes found important for purchase of food in India in 2019 Statista, https://www.statista.com/statistics/1207725/india-attributes-important-for-food-purchase/ (last visited November 22, 2024)
Attributes found important for purchase of food in India in 2019 [Graph], BCG, February 26, 2020. [Online]. Available: https://www.statista.com/statistics/1207725/india-attributes-important-for-food-purchase/