According to a survey carried out in 2022, the majority of fintechs serve businesses as customers. 55 percent of the respondents identified businesses as their primary type of customers. The second largest group of customers were individuals, as 33 percent of the respondents served individuals.
Distribution of fintech startups in Brazil in 2022, by type of customer
Characteristic
Share of fintech startups
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PwC (Brazil). (January 18, 2023). Distribution of fintech startups in Brazil in 2022, by type of customer [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1205782/fintech-startup-profile-brazil/
PwC (Brazil). "Distribution of fintech startups in Brazil in 2022, by type of customer." Chart. January 18, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1205782/fintech-startup-profile-brazil/
PwC (Brazil). (2023). Distribution of fintech startups in Brazil in 2022, by type of customer. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1205782/fintech-startup-profile-brazil/
PwC (Brazil). "Distribution of Fintech Startups in Brazil in 2022, by Type of Customer." Statista, Statista Inc., 18 Jan 2023, https://www.statista.com/statistics/1205782/fintech-startup-profile-brazil/
PwC (Brazil), Distribution of fintech startups in Brazil in 2022, by type of customer Statista, https://www.statista.com/statistics/1205782/fintech-startup-profile-brazil/ (last visited July 22, 2024)
Distribution of fintech startups in Brazil in 2022, by type of customer [Graph], PwC (Brazil), January 18, 2023. [Online]. Available: https://www.statista.com/statistics/1205782/fintech-startup-profile-brazil/