Number of advertisers on Uber 2021-2023

Published by Statista Research Department, Feb 28, 2024
In the fourth quarter of 2023, more than 550 thousand merchants advertised on the Uber platform, increasing the number reported a year earlier (in the fourth quarter of 2022) by roughly 75 percent. In the third quarter of 2022, Uber first launched its advertising division and "Journey Ads," which were meant to help "brands connect with riders during their trip," as stated in the company's Q3 2022 results release. A quarter later, the ad platform was expanded to a total of eight markets.

Number of advertisers on Uber platform worldwide from 1st quarter 2021 to 4th quarter 2023 (in 1,000s)

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Release date

February 2024

Region

Worldwide

Survey time period

Q1 2021 to Q4 2023

Supplementary notes

* The source states that the number of advertisers "exceeded" the provided number.

Figures preceding Q2 2023 were retrieved from earlier publications.

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