In 2019, rich media was the most invested-in format of mobile advertising in Bolivia, accounting for 43 percent of mobile ad spending, followed by video, which accounted for 30 percent. Nonmedia mobile advertising, such as SMS, MMS, and push notifications, accounted for 10 percent.
Distribution of mobile advertising spending in Bolivia in 2019, by format
Characteristic
Share of spending
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eMarketer. (July 15, 2020). Distribution of mobile advertising spending in Bolivia in 2019, by format [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1203764/mobile-internet-ad-spend-format-bolivia/
eMarketer. "Distribution of mobile advertising spending in Bolivia in 2019, by format." Chart. July 15, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1203764/mobile-internet-ad-spend-format-bolivia/
eMarketer. (2020). Distribution of mobile advertising spending in Bolivia in 2019, by format. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1203764/mobile-internet-ad-spend-format-bolivia/
eMarketer. "Distribution of Mobile Advertising Spending in Bolivia in 2019, by Format." Statista, Statista Inc., 15 Jul 2020, https://www.statista.com/statistics/1203764/mobile-internet-ad-spend-format-bolivia/
eMarketer, Distribution of mobile advertising spending in Bolivia in 2019, by format Statista, https://www.statista.com/statistics/1203764/mobile-internet-ad-spend-format-bolivia/ (last visited July 22, 2024)
Distribution of mobile advertising spending in Bolivia in 2019, by format [Graph], eMarketer, July 15, 2020. [Online]. Available: https://www.statista.com/statistics/1203764/mobile-internet-ad-spend-format-bolivia/