According to a survey conducted by Rakuten Insight in South Korea in 2023, around 46.1 percent of female respondents stated that they had used the online travel agency Airbnb. Male respondents more commonly used the Korean service Yanolja.
Leading online travel agencies used in South Korea as of June 2023, by gender
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Male
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Rakuten Insight. (August 2, 2023). Leading online travel agencies used in South Korea as of June 2023, by gender [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1203301/south-korea-leading-online-travel-agencies-used-by-gender/
Rakuten Insight. "Leading online travel agencies used in South Korea as of June 2023, by gender." Chart. August 2, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1203301/south-korea-leading-online-travel-agencies-used-by-gender/
Rakuten Insight. (2023). Leading online travel agencies used in South Korea as of June 2023, by gender. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1203301/south-korea-leading-online-travel-agencies-used-by-gender/
Rakuten Insight. "Leading Online Travel Agencies Used in South Korea as of June 2023, by Gender." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1203301/south-korea-leading-online-travel-agencies-used-by-gender/
Rakuten Insight, Leading online travel agencies used in South Korea as of June 2023, by gender Statista, https://www.statista.com/statistics/1203301/south-korea-leading-online-travel-agencies-used-by-gender/ (last visited August 25, 2024)
Leading online travel agencies used in South Korea as of June 2023, by gender [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1203301/south-korea-leading-online-travel-agencies-used-by-gender/