According to a survey conducted by Rakuten Insight in South Korea in 2023, around 62.3 percent of respondents aged 55 years and older stated that they booked their accommodations several weeks ahead of time. Older age groups tended to book weeks in advance, while younger demographics showed a slight preference for booking months in advance.
Most common duration before a trip to book accommodation via online travel agencies (OTAs) in South Korea as of June 2023, by age
Characteristic
16-24 years
25-34 years
35-44 years
45-54 years
55+ years
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among people who had used online travel agencies before
Method of interview
Online survey
Supplementary notes
Original question: "If you had used an online travel agency to book or purchase your travel accommodation (hotel, guesthouse, holiday apartment, etc), when did you do so? (choose all answers that apply)"
* Respondents count by age bracket was as follows:
16-24 years: 123
25-34 years: 793
35-44 years: 1,050
45-54 years: 736
55+ years: 411
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Rakuten Insight. (August 2, 2023). Most common duration before a trip to book accommodation via online travel agencies (OTAs) in South Korea as of June 2023, by age [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1203175/south-korea-time-before-a-trip-to-book-accommodation-via-otas-by-age/
Rakuten Insight. "Most common duration before a trip to book accommodation via online travel agencies (OTAs) in South Korea as of June 2023, by age." Chart. August 2, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1203175/south-korea-time-before-a-trip-to-book-accommodation-via-otas-by-age/
Rakuten Insight. (2023). Most common duration before a trip to book accommodation via online travel agencies (OTAs) in South Korea as of June 2023, by age. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1203175/south-korea-time-before-a-trip-to-book-accommodation-via-otas-by-age/
Rakuten Insight. "Most Common Duration before a Trip to Book Accommodation via Online Travel Agencies (Otas) in South Korea as of June 2023, by Age." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1203175/south-korea-time-before-a-trip-to-book-accommodation-via-otas-by-age/
Rakuten Insight, Most common duration before a trip to book accommodation via online travel agencies (OTAs) in South Korea as of June 2023, by age Statista, https://www.statista.com/statistics/1203175/south-korea-time-before-a-trip-to-book-accommodation-via-otas-by-age/ (last visited August 24, 2024)
Most common duration before a trip to book accommodation via online travel agencies (OTAs) in South Korea as of June 2023, by age [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1203175/south-korea-time-before-a-trip-to-book-accommodation-via-otas-by-age/