According to a survey conducted by Rakuten Insight in South Korea in 2023, around 49.5 percent of respondents stated that they booked their trips several months ahead of time. The majority of remaining respondents did so several weeks in advance.
Most common duration before a trip to purchase travel tickets via online travel agencies (OTAs) in South Korea as of June 2023
among people who had used online travel agencies before
Method of interview
Online survey
Supplementary notes
Original question: "If you had used an online travel agency to book or purchase your travel tickets (flights, bus, train, ship, or vehicle rental), when did you do so? (choose all answers that apply)"
* The survey was conducted among 1,147 female and 1,261 male respondents.
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Rakuten Insight. (August 2, 2023). Most common duration before a trip to purchase travel tickets via online travel agencies (OTAs) in South Korea as of June 2023 [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1203130/south-korea-time-before-a-trip-to-purchase-tickets-via-otas/
Rakuten Insight. "Most common duration before a trip to purchase travel tickets via online travel agencies (OTAs) in South Korea as of June 2023." Chart. August 2, 2023. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1203130/south-korea-time-before-a-trip-to-purchase-tickets-via-otas/
Rakuten Insight. (2023). Most common duration before a trip to purchase travel tickets via online travel agencies (OTAs) in South Korea as of June 2023. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1203130/south-korea-time-before-a-trip-to-purchase-tickets-via-otas/
Rakuten Insight. "Most Common Duration before a Trip to Purchase Travel Tickets via Online Travel Agencies (Otas) in South Korea as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1203130/south-korea-time-before-a-trip-to-purchase-tickets-via-otas/
Rakuten Insight, Most common duration before a trip to purchase travel tickets via online travel agencies (OTAs) in South Korea as of June 2023 Statista, https://www.statista.com/statistics/1203130/south-korea-time-before-a-trip-to-purchase-tickets-via-otas/ (last visited December 26, 2024)
Most common duration before a trip to purchase travel tickets via online travel agencies (OTAs) in South Korea as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1203130/south-korea-time-before-a-trip-to-purchase-tickets-via-otas/
