According to a survey conducted by Rakuten Insight in South Korea in 2023, around 84.2 percent of respondents aged 45 to 54 years stated that they previously booked accommodations through online travel agencies. This was the most common reported use for such agencies across all age groups, followed by booking transportation. Respondents aged 34 years and younger were more likely to book other travel services, while older age groups tended towards booking package holidays.
Purposes of using online travel agencies in South Korea as of June 2023, by age
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Rakuten Insight. (August 2, 2023). Purposes of using online travel agencies in South Korea as of June 2023, by age [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1203115/south-korea-reasons-for-using-online-travel-agencies-by-age/
Rakuten Insight. "Purposes of using online travel agencies in South Korea as of June 2023, by age." Chart. August 2, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1203115/south-korea-reasons-for-using-online-travel-agencies-by-age/
Rakuten Insight. (2023). Purposes of using online travel agencies in South Korea as of June 2023, by age. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1203115/south-korea-reasons-for-using-online-travel-agencies-by-age/
Rakuten Insight. "Purposes of Using Online Travel Agencies in South Korea as of June 2023, by Age." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1203115/south-korea-reasons-for-using-online-travel-agencies-by-age/
Rakuten Insight, Purposes of using online travel agencies in South Korea as of June 2023, by age Statista, https://www.statista.com/statistics/1203115/south-korea-reasons-for-using-online-travel-agencies-by-age/ (last visited December 19, 2024)
Purposes of using online travel agencies in South Korea as of June 2023, by age [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1203115/south-korea-reasons-for-using-online-travel-agencies-by-age/