Due to the outbreak of the COVID-19 virus and the resulting containement, the shopping behavior of many consumers has changed. Resuming to means of online shopping, about 43 percent of Generation Y / Z consumers say they have made more purchases online this year than last year compared to 28 percent of seniors. Younger generations have thus spent more online despite containment and the pandemic, while seniors have not changed their habits.
Frequency of online shopping activities compared to the previous year according to generation in France in 2020
Characteristic
Less than last year
Same as last year
More often than last year
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ParcelLab. (February 1, 2021). Frequency of online shopping activities compared to the previous year according to generation in France in 2020 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1203072/online-orders-frequency-change-by-generation-france/
ParcelLab. "Frequency of online shopping activities compared to the previous year according to generation in France in 2020." Chart. February 1, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1203072/online-orders-frequency-change-by-generation-france/
ParcelLab. (2021). Frequency of online shopping activities compared to the previous year according to generation in France in 2020. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1203072/online-orders-frequency-change-by-generation-france/
ParcelLab. "Frequency of Online Shopping Activities Compared to The Previous Year According to Generation in France in 2020." Statista, Statista Inc., 1 Feb 2021, https://www.statista.com/statistics/1203072/online-orders-frequency-change-by-generation-france/
ParcelLab, Frequency of online shopping activities compared to the previous year according to generation in France in 2020 Statista, https://www.statista.com/statistics/1203072/online-orders-frequency-change-by-generation-france/ (last visited July 22, 2024)
Frequency of online shopping activities compared to the previous year according to generation in France in 2020 [Graph], ParcelLab, February 1, 2021. [Online]. Available: https://www.statista.com/statistics/1203072/online-orders-frequency-change-by-generation-france/