According to a survey on social media influencers conducted by Rakuten Insight in May 2023, cosmetic items were the most popular influencer endorsed products bought by female respondents in the Philippines. In contrast, Filipino male respondents purchased more clothing products, as well as shoes and bags.
Type of products purchased by consumers based on influencers' endorsement in the Philippines as of May 2023, by gender
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Rakuten Insight. (June 12, 2023). Type of products purchased by consumers based on influencers' endorsement in the Philippines as of May 2023, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1202597/philippines-type-of-influencer-endorsed-products-purchased-by-gender/
Rakuten Insight. "Type of products purchased by consumers based on influencers' endorsement in the Philippines as of May 2023, by gender." Chart. June 12, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1202597/philippines-type-of-influencer-endorsed-products-purchased-by-gender/
Rakuten Insight. (2023). Type of products purchased by consumers based on influencers' endorsement in the Philippines as of May 2023, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1202597/philippines-type-of-influencer-endorsed-products-purchased-by-gender/
Rakuten Insight. "Type of Products Purchased by Consumers Based on Influencers' Endorsement in The Philippines as of May 2023, by Gender." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1202597/philippines-type-of-influencer-endorsed-products-purchased-by-gender/
Rakuten Insight, Type of products purchased by consumers based on influencers' endorsement in the Philippines as of May 2023, by gender Statista, https://www.statista.com/statistics/1202597/philippines-type-of-influencer-endorsed-products-purchased-by-gender/ (last visited December 22, 2024)
Type of products purchased by consumers based on influencers' endorsement in the Philippines as of May 2023, by gender [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1202597/philippines-type-of-influencer-endorsed-products-purchased-by-gender/
