According to a survey on social media influencers conducted by Rakuten Insight in May 2023, cosmetics were the most purchased type of influencer-endorsed products among the Thai respondents. The same survey revealed that the majority of the respondents in the country had purchase experience of the item endorsed by the influencer.
Type of purchased products that were endorsed by an influencer in Thailand as of May 2023
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Type of purchased products that were endorsed by an influencer in Thailand as of May 2023
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Statista has been my savior on several occasions.
The site is easy to maneuver and the data is in a format that can
go right into a report or presentation.
Learn more about how Statista can support your business.
Rakuten Insight. (June 12, 2023). Type of purchased products that were endorsed by an influencer in Thailand as of May 2023 [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1202340/thailand-type-purchased-influencer-endorsed-products/
Rakuten Insight. "Type of purchased products that were endorsed by an influencer in Thailand as of May 2023." Chart. June 12, 2023. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1202340/thailand-type-purchased-influencer-endorsed-products/
Rakuten Insight. (2023). Type of purchased products that were endorsed by an influencer in Thailand as of May 2023. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1202340/thailand-type-purchased-influencer-endorsed-products/
Rakuten Insight. "Type of Purchased Products That Were Endorsed by An Influencer in Thailand as of May 2023." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1202340/thailand-type-purchased-influencer-endorsed-products/
Rakuten Insight, Type of purchased products that were endorsed by an influencer in Thailand as of May 2023 Statista, https://www.statista.com/statistics/1202340/thailand-type-purchased-influencer-endorsed-products/ (last visited December 25, 2024)
Type of purchased products that were endorsed by an influencer in Thailand as of May 2023 [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1202340/thailand-type-purchased-influencer-endorsed-products/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.