The undisputed winner of the Automotive Dealer Satisfaction Survey in Poland was Volvo in 2023. Volvo car dealers achieved the highest satisfaction level at 4.58 points.
Satisfaction Index of Car Dealers in Poland in 2023, by car brand
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The dealer satisfaction assessment included three areas of evaluation of cooperation with an importer. The first was related to the importer's products, and thus their quality, reliability, availability, and customer satisfaction. The second area concerned the importer's policy as a representative of a multinational corporation operating within international structures - including competitiveness of market strategy and business approach. The last assessment focused on the head office as a company that operates in Polish reality, employs specific people in specific positions, and has its own organizational culture.
Selected aspects of dealer satisfaction were rated on a five-point scale, where "1" represented the lowest rating and "5" the highest.
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EY. (September 20, 2023). Satisfaction Index of Car Dealers in Poland in 2023, by car brand [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1202282/poland-auto-dealer-satisfaction-index-by-brand/
EY. "Satisfaction Index of Car Dealers in Poland in 2023, by car brand." Chart. September 20, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1202282/poland-auto-dealer-satisfaction-index-by-brand/
EY. (2023). Satisfaction Index of Car Dealers in Poland in 2023, by car brand. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1202282/poland-auto-dealer-satisfaction-index-by-brand/
EY. "Satisfaction Index of Car Dealers in Poland in 2023, by Car Brand." Statista, Statista Inc., 20 Sep 2023, https://www.statista.com/statistics/1202282/poland-auto-dealer-satisfaction-index-by-brand/
EY, Satisfaction Index of Car Dealers in Poland in 2023, by car brand Statista, https://www.statista.com/statistics/1202282/poland-auto-dealer-satisfaction-index-by-brand/ (last visited August 25, 2024)
Satisfaction Index of Car Dealers in Poland in 2023, by car brand [Graph], EY, September 20, 2023. [Online]. Available: https://www.statista.com/statistics/1202282/poland-auto-dealer-satisfaction-index-by-brand/