According to a survey on social media influencers conducted by Rakuten Insight in May 2023, 80 percent of females and 80 percent of male respondents from the Philippines stated that they followed at least one influencer on social media. By comparison, less than four percent of respondents from both genders said that they do not know what/who an influencer is.
Share of people who followed influencers on social media in the Philippines as of May 2023, by gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (June 12, 2023). Share of people who followed influencers on social media in the Philippines as of May 2023, by gender [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1202183/philippines-share-of-people-following-influencers-by-gender/
Rakuten Insight. "Share of people who followed influencers on social media in the Philippines as of May 2023, by gender." Chart. June 12, 2023. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1202183/philippines-share-of-people-following-influencers-by-gender/
Rakuten Insight. (2023). Share of people who followed influencers on social media in the Philippines as of May 2023, by gender. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1202183/philippines-share-of-people-following-influencers-by-gender/
Rakuten Insight. "Share of People Who Followed Influencers on Social Media in The Philippines as of May 2023, by Gender." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1202183/philippines-share-of-people-following-influencers-by-gender/
Rakuten Insight, Share of people who followed influencers on social media in the Philippines as of May 2023, by gender Statista, https://www.statista.com/statistics/1202183/philippines-share-of-people-following-influencers-by-gender/ (last visited November 19, 2024)
Share of people who followed influencers on social media in the Philippines as of May 2023, by gender [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1202183/philippines-share-of-people-following-influencers-by-gender/
