Items bought after watching YouTube content among viewers in Vietnam 2021

Published by
Minh-Ngoc Nguyen,
Jul 5, 2024
According to a survey conducted by Q&Me in January 2021, electronics were the leading product category that Vietnamese respondents had bought after watching YouTube content, with 45 oercent of respondents saying so. Beauty and cosmetics followed as the second most purchased item, with 41 percent of respondents.

Items purchased after watching YouTube content among adult viewers in Vietnam as of January 2021

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Release date

February 2021

Region

Vietnam

Survey time period

January 2021

Age group

18-49 years

Special properties

among YouTube viewers nationwide

Supplementary notes

Original question: “What are the products that you had purchased due to the influence of YouTube?”

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