According to a survey on social media influencers conducted by Rakuten Insight in May 2023, around 82 percent of Thai respondents stated that they followed at least one influencer on social media. Meanwhile, seven percent of them stated that they did not know what an influencer was.
Share of people who followed influencers on social media in Thailand as of May 2023
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Rakuten Insight. (June 12, 2023). Share of people who followed influencers on social media in Thailand as of May 2023 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1202049/thailand-share-of-people-following-influencers/
Rakuten Insight. "Share of people who followed influencers on social media in Thailand as of May 2023." Chart. June 12, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1202049/thailand-share-of-people-following-influencers/
Rakuten Insight. (2023). Share of people who followed influencers on social media in Thailand as of May 2023. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1202049/thailand-share-of-people-following-influencers/
Rakuten Insight. "Share of People Who Followed Influencers on Social Media in Thailand as of May 2023." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1202049/thailand-share-of-people-following-influencers/
Rakuten Insight, Share of people who followed influencers on social media in Thailand as of May 2023 Statista, https://www.statista.com/statistics/1202049/thailand-share-of-people-following-influencers/ (last visited November 23, 2024)
Share of people who followed influencers on social media in Thailand as of May 2023 [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1202049/thailand-share-of-people-following-influencers/
