According to a survey by Rakuten Insight on online travel agencies in Taiwan conducted in June 2023, 77 percent of the respondents who purchased tickets or services using online travel agencies (OTAs) stated that they used an OTA because of the convenience. Other than convenience, majority of the respondents from Taiwan also used OTAs for the discounts and special offers.
Reasons for using online travel agencies for purchasing tickets or services in Taiwan as of June 2023
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Rakuten Insight. (August 2, 2023). Reasons for using online travel agencies for purchasing tickets or services in Taiwan as of June 2023 [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1201910/taiwan-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight. "Reasons for using online travel agencies for purchasing tickets or services in Taiwan as of June 2023." Chart. August 2, 2023. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1201910/taiwan-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight. (2023). Reasons for using online travel agencies for purchasing tickets or services in Taiwan as of June 2023. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1201910/taiwan-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight. "Reasons for Using Online Travel Agencies for Purchasing Tickets or Services in Taiwan as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1201910/taiwan-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight, Reasons for using online travel agencies for purchasing tickets or services in Taiwan as of June 2023 Statista, https://www.statista.com/statistics/1201910/taiwan-reasons-to-use-online-agencies-for-travel-tickets/ (last visited December 04, 2024)
Reasons for using online travel agencies for purchasing tickets or services in Taiwan as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1201910/taiwan-reasons-to-use-online-agencies-for-travel-tickets/
