According to a survey by Rakuten Insight on online travel agencies in Hong Kong conducted in June 2023, 70 percent of the respondents who purchased tickets or services using online travel agencies (OTAs) stated that they used an OTA because of the convenience. Other than convenience, majority of the respondents from Hong Kong also used OTAs for the discounts and special offers.
Reasons for using online travel agencies for purchasing tickets or services in Hong Kong as of June 2023
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Rakuten Insight. (August 2, 2023). Reasons for using online travel agencies for purchasing tickets or services in Hong Kong as of June 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1201872/hong-kong-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight. "Reasons for using online travel agencies for purchasing tickets or services in Hong Kong as of June 2023." Chart. August 2, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1201872/hong-kong-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight. (2023). Reasons for using online travel agencies for purchasing tickets or services in Hong Kong as of June 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1201872/hong-kong-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight. "Reasons for Using Online Travel Agencies for Purchasing Tickets or Services in Hong Kong as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1201872/hong-kong-reasons-to-use-online-agencies-for-travel-tickets/
Rakuten Insight, Reasons for using online travel agencies for purchasing tickets or services in Hong Kong as of June 2023 Statista, https://www.statista.com/statistics/1201872/hong-kong-reasons-to-use-online-agencies-for-travel-tickets/ (last visited November 21, 2024)
Reasons for using online travel agencies for purchasing tickets or services in Hong Kong as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1201872/hong-kong-reasons-to-use-online-agencies-for-travel-tickets/