According to a survey conducted by Rakuten Insight on online travel agencies (OTA) in June 2023, 54 percent of surveyed respondents in China purchased flight, bus, train, or ship tickets or rented vehicles on online travel agencies several weeks before their trip. This sentiment was also shared by Chinese respondents when it came to booking travel accomodation.
Most common duration before a trip to purchase travel tickets on online travel agencies (OTAs) in China as of June 2023
only among those who said they had used an online travel agency to book tickets
Method of interview
Online survey
Supplementary notes
Survey question: "If you had used an online travel agency to book or purchase your travel tickets (flights, bus, train, ship, or vehicle rental), when did you do so? (choose all answers that apply)"
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Rakuten Insight. (August 2, 2023). Most common duration before a trip to purchase travel tickets on online travel agencies (OTAs) in China as of June 2023 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1201719/china-time-before-trip-to-purchase-travel-ticket-otas/
Rakuten Insight. "Most common duration before a trip to purchase travel tickets on online travel agencies (OTAs) in China as of June 2023." Chart. August 2, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1201719/china-time-before-trip-to-purchase-travel-ticket-otas/
Rakuten Insight. (2023). Most common duration before a trip to purchase travel tickets on online travel agencies (OTAs) in China as of June 2023. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1201719/china-time-before-trip-to-purchase-travel-ticket-otas/
Rakuten Insight. "Most Common Duration before a Trip to Purchase Travel Tickets on Online Travel Agencies (Otas) in China as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1201719/china-time-before-trip-to-purchase-travel-ticket-otas/
Rakuten Insight, Most common duration before a trip to purchase travel tickets on online travel agencies (OTAs) in China as of June 2023 Statista, https://www.statista.com/statistics/1201719/china-time-before-trip-to-purchase-travel-ticket-otas/ (last visited December 19, 2024)
Most common duration before a trip to purchase travel tickets on online travel agencies (OTAs) in China as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1201719/china-time-before-trip-to-purchase-travel-ticket-otas/
