According to a survey by Rakuten Insight in the Philippines conducted in June 2023, 27 percent of the respondents stated that they prefer to use traditional or offline travel agencies instead of online ones. Four percent said booking an online travel agency was confusing or not user-friendly.
Reasons for not using online travel agencies for purchasing tickets or services in the Philippines as of June 2023
among respondents who didn not use online travel agencies
Method of interview
Online survey
Supplementary notes
The survey question was: "Why did you not use an online travel agency to book the tickets/services for your trip? (choose up to three answers)"
Multiple answers were allowed.
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Rakuten Insight. (August 2, 2023). Reasons for not using online travel agencies for purchasing tickets or services in the Philippines as of June 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1201673/philippines-reasons-to-not-use-online-agencies-for-travel-tickets/
Rakuten Insight. "Reasons for not using online travel agencies for purchasing tickets or services in the Philippines as of June 2023." Chart. August 2, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1201673/philippines-reasons-to-not-use-online-agencies-for-travel-tickets/
Rakuten Insight. (2023). Reasons for not using online travel agencies for purchasing tickets or services in the Philippines as of June 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1201673/philippines-reasons-to-not-use-online-agencies-for-travel-tickets/
Rakuten Insight. "Reasons for Not Using Online Travel Agencies for Purchasing Tickets or Services in The Philippines as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1201673/philippines-reasons-to-not-use-online-agencies-for-travel-tickets/
Rakuten Insight, Reasons for not using online travel agencies for purchasing tickets or services in the Philippines as of June 2023 Statista, https://www.statista.com/statistics/1201673/philippines-reasons-to-not-use-online-agencies-for-travel-tickets/ (last visited December 22, 2024)
Reasons for not using online travel agencies for purchasing tickets or services in the Philippines as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1201673/philippines-reasons-to-not-use-online-agencies-for-travel-tickets/