According to a survey conducted in November 2020, close to 52 percent of female respondents in Japan stated that they went to a live music event because they really liked the artist. Almost 16 percent of women stated that they wanted to cheer on the artist directly, while the share of men who wanted to do this was considerably lower.
Leading reasons for participating in live music events in Japan as of November 2020, by gender
among people who had participated in a normal live event; multiple answers possible
Method of interview
Online survey
Supplementary notes
*The sample size consisted of 3,450 male and 4,238 female respondents.
Original question: "Please choose all reasons for participating in normal live events (participation at a live venue) or artist events (fan meeting, etc.) that apply to you."
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MMD Labo. (January 12, 2021). Leading reasons for participating in live music events in Japan as of November 2020, by gender [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1201647/japan-leading-reasons-participation-live-music-events-by-gender/
MMD Labo. "Leading reasons for participating in live music events in Japan as of November 2020, by gender." Chart. January 12, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1201647/japan-leading-reasons-participation-live-music-events-by-gender/
MMD Labo. (2021). Leading reasons for participating in live music events in Japan as of November 2020, by gender. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1201647/japan-leading-reasons-participation-live-music-events-by-gender/
MMD Labo. "Leading Reasons for Participating in Live Music Events in Japan as of November 2020, by Gender." Statista, Statista Inc., 12 Jan 2021, https://www.statista.com/statistics/1201647/japan-leading-reasons-participation-live-music-events-by-gender/
MMD Labo, Leading reasons for participating in live music events in Japan as of November 2020, by gender Statista, https://www.statista.com/statistics/1201647/japan-leading-reasons-participation-live-music-events-by-gender/ (last visited November 21, 2024)
Leading reasons for participating in live music events in Japan as of November 2020, by gender [Graph], MMD Labo, January 12, 2021. [Online]. Available: https://www.statista.com/statistics/1201647/japan-leading-reasons-participation-live-music-events-by-gender/