In 2020, around 51 percent of Chinese consumers said the most appealing healthy baijiu function was refreshing and antifatigue. Healthy baijiu became a new market trend among Chinese alcohol consumers. Around 60 percent of baijiu drinkers said they drank more functional baijiu in the past year.
Most attractive capabilities of healthy baijiu among consumers in China in 2020
Baijiu, also known as shaojiu or archaically as sorghum wine, is a Chinese alcoholic beverage made from grain. Báijiǔ literally means "white (clear) alcohol" or liquor, and is a strong distilled spirit, here it refers to 65 percent alcohol by volume.
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199IT. (March 16, 2021). Most attractive capabilities of healthy baijiu among consumers in China in 2020 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1201553/china-leading-functions-of-healthy-baijiu-among-consumers/
199IT. "Most attractive capabilities of healthy baijiu among consumers in China in 2020." Chart. March 16, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1201553/china-leading-functions-of-healthy-baijiu-among-consumers/
199IT. (2021). Most attractive capabilities of healthy baijiu among consumers in China in 2020. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1201553/china-leading-functions-of-healthy-baijiu-among-consumers/
199IT. "Most Attractive Capabilities of Healthy Baijiu among Consumers in China in 2020." Statista, Statista Inc., 16 Mar 2021, https://www.statista.com/statistics/1201553/china-leading-functions-of-healthy-baijiu-among-consumers/
199IT, Most attractive capabilities of healthy baijiu among consumers in China in 2020 Statista, https://www.statista.com/statistics/1201553/china-leading-functions-of-healthy-baijiu-among-consumers/ (last visited December 21, 2024)
Most attractive capabilities of healthy baijiu among consumers in China in 2020 [Graph], 199IT, March 16, 2021. [Online]. Available: https://www.statista.com/statistics/1201553/china-leading-functions-of-healthy-baijiu-among-consumers/
