D. Tighe
Research expert covering consumer behavior, sporting goods retail, and the global toy industry.
Get in touch with us nowShare of people spending over 100 U.S. dollars for Valentine's Day in the U.S. 2021
In 2021, approximately a third of married people in the United States were planning to spend over 100 U.S. dollars for Valentine's Day. The biggest spenders, however, were the engaged: nearly half of engaged Valentine's Day celebrators intended to spend over 100 U.S. dollars for the occasion.
