Size of the TWS headphone market in China 2016-2024
In 2019, the size of the true wireless (TWS) headphone market amounted to 2.4 billion U.S. dollars. According to the forecast, the market size was projected to increase to over 10 billion U.S. dollars by 2024. In this headphone category, Apple dominated the market. In 2019, Apple's headphone sales contributed almost 1.5 billion U.S. dollars to the total sales revenue of 3.9 billion U.S. dollars in China.