Impact of social media influencers on purchasing South Korea 2023, by gender

Share of people who have purchased a product endorsed by an influencer in South Korea as of May 2023, by gender

Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

June 2023

Region

South Korea

Survey time period

May 11 to 31, 2023

Number of respondents

3,933 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: "Have you ever purchased an item or product because it was endorsed by the influencer?"

The survey was conducted among 1,878 female and 2,055 male respondents.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Statistics on " Influencer marketing in Asia "

Other statistics that may interest you Influencer marketing in Asia

Overview

4

Leading markets

4

Social media platforms

4

Influencers

4

Audience

3

Consumer behavior and preferences

5

Further related statistics

3
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Learn more about how Statista can support your business.