According to a survey conducted by Rakuten Insight on online travel agencies (OTA) usage in June 2023, 60 percent of Malaysians surveyed booked their travel accommodation such as hotels, guesthouses, holiday apartments, and more on online travel agencies months before their trip. This sentiment is also shared by other Malaysian respondents when it comes to booking travel services.
Most common duration before a trip to book accommodation on online travel agencies (OTAs) in Malaysia as of June 2023
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The survey question was: "If you had used an online travel agency to book or purchase your travel accommodation (hotel, guesthouse, holiday apartment, etc), when did you do so? (choose all answers that apply)"
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Rakuten Insight. (August 2, 2023). Most common duration before a trip to book accommodation on online travel agencies (OTAs) in Malaysia as of June 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1200939/malaysia-time-before-a-trip-to-book-accommodation-on-otas/
Rakuten Insight. "Most common duration before a trip to book accommodation on online travel agencies (OTAs) in Malaysia as of June 2023." Chart. August 2, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1200939/malaysia-time-before-a-trip-to-book-accommodation-on-otas/
Rakuten Insight. (2023). Most common duration before a trip to book accommodation on online travel agencies (OTAs) in Malaysia as of June 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1200939/malaysia-time-before-a-trip-to-book-accommodation-on-otas/
Rakuten Insight. "Most Common Duration before a Trip to Book Accommodation on Online Travel Agencies (Otas) in Malaysia as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1200939/malaysia-time-before-a-trip-to-book-accommodation-on-otas/
Rakuten Insight, Most common duration before a trip to book accommodation on online travel agencies (OTAs) in Malaysia as of June 2023 Statista, https://www.statista.com/statistics/1200939/malaysia-time-before-a-trip-to-book-accommodation-on-otas/ (last visited August 25, 2024)
Most common duration before a trip to book accommodation on online travel agencies (OTAs) in Malaysia as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1200939/malaysia-time-before-a-trip-to-book-accommodation-on-otas/