According to a survey on usage penetration of online travel agencies conducted by Rakuten Insight in June 2023 in Japan, 37 percent of respondents stated that they have used online travel agencies in the past. The share of people who did not use online travel agencies was slightly higher.
Share of people who have used an online travel agency before in Japan as of June 2023
Characteristic
Share of respondents
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Rakuten Insight. (August 2, 2023). Share of people who have used an online travel agency before in Japan as of June 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight. "Share of people who have used an online travel agency before in Japan as of June 2023." Chart. August 2, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight. (2023). Share of people who have used an online travel agency before in Japan as of June 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight. "Share of People Who Have Used An Online Travel Agency before in Japan as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight, Share of people who have used an online travel agency before in Japan as of June 2023 Statista, https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/ (last visited August 24, 2024)
Share of people who have used an online travel agency before in Japan as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/