According to a survey on usage penetration of online travel agencies conducted by Rakuten Insight in June 2023 in Japan, 37 percent of respondents stated that they have used online travel agencies in the past. The share of people who did not use online travel agencies was slightly higher.
Share of people who have used an online travel agency before in Japan as of June 2023
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Rakuten Insight. (August 2, 2023). Share of people who have used an online travel agency before in Japan as of June 2023 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight. "Share of people who have used an online travel agency before in Japan as of June 2023." Chart. August 2, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight. (2023). Share of people who have used an online travel agency before in Japan as of June 2023. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight. "Share of People Who Have Used An Online Travel Agency before in Japan as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/
Rakuten Insight, Share of people who have used an online travel agency before in Japan as of June 2023 Statista, https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/ (last visited December 23, 2024)
Share of people who have used an online travel agency before in Japan as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1200684/japan-share-of-people-using-online-travel-agencies/