According to a survey by Rakuten Insight on online travel agencies in Indonesia conducted in June 2023, 92 percent of the respondents stated that they used a smartphone to purchase or book tickets on online travel agencies. Indonesia has a smartphone penetration rate of around 76 percent, which correlates with the high amount of smartphones used to visit online travel agents.
Devices used to book tickets or services on online travel agencies in Indonesia as of June 2023
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Share of respondents
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The survey question was: "What device(s) did you use to purchase or book tickets/services on the online travel agency? (choose all answers that apply)"
Figures may not equal 100 percent due to rounding.
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Rakuten Insight. (August 2, 2023). Devices used to book tickets or services on online travel agencies in Indonesia as of June 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1200613/indonesia-devices-used-to-buy-tickets-on-online-travel-agencies/
Rakuten Insight. "Devices used to book tickets or services on online travel agencies in Indonesia as of June 2023." Chart. August 2, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1200613/indonesia-devices-used-to-buy-tickets-on-online-travel-agencies/
Rakuten Insight. (2023). Devices used to book tickets or services on online travel agencies in Indonesia as of June 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1200613/indonesia-devices-used-to-buy-tickets-on-online-travel-agencies/
Rakuten Insight. "Devices Used to Book Tickets or Services on Online Travel Agencies in Indonesia as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1200613/indonesia-devices-used-to-buy-tickets-on-online-travel-agencies/
Rakuten Insight, Devices used to book tickets or services on online travel agencies in Indonesia as of June 2023 Statista, https://www.statista.com/statistics/1200613/indonesia-devices-used-to-buy-tickets-on-online-travel-agencies/ (last visited August 24, 2024)
Devices used to book tickets or services on online travel agencies in Indonesia as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1200613/indonesia-devices-used-to-buy-tickets-on-online-travel-agencies/