Brazil: perception of WhatsApp Pay on social media 2020

Published by Statista Research Department, Jun 15, 2022
As of August 2020, around 58 percent of mentions to WhatsApp Pay found on social media in Brazil were negative reactions to the app's peer-to-peer money transfer feature. Meanwhile, approximately five percent of social media mentions contained doubts about WhatsApp's mobile payment tool. Practically all smartphone owners surveyed in Brazil in 2020 had WhatsApp installed on their mobile devices.

Public opinion on WhatsApp Pay in Brazil as of August 2020

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Sources

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Release date

October 2020

Region

Brazil

Survey time period

August 2020

Special properties

mentions on social media

Supplementary notes

Variou sources refers to companies' Facebook pages, Instagram, Twitter, and Reclame Aqui profiles.

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Statistics on " WhatsApp in Brazil "

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Overview

5

Benchmark

6

Competitors

8

App performance

7

Audiences

7

Usage

7

Spotlight: WhatsApp marketing in Brazil

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