Uniqlo was the most popular fast fashion brand among Japanese consumers, according to a survey conducted in March 2020. Almost 63 percent of respondents stated that they purchased a fashion item of the Fast Retailing subsidiary within the last year, while 22 percent purchased clothing from the company's other apparel brand GU.
Most popular fast fashion brands in Japan as of March 2020
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Japan Trend Research. (March 19, 2020). Most popular fast fashion brands in Japan as of March 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1198758/japan-popular-fast-fashion-brand/
Japan Trend Research. "Most popular fast fashion brands in Japan as of March 2020." Chart. March 19, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1198758/japan-popular-fast-fashion-brand/
Japan Trend Research. (2020). Most popular fast fashion brands in Japan as of March 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1198758/japan-popular-fast-fashion-brand/
Japan Trend Research. "Most Popular Fast Fashion Brands in Japan as of March 2020." Statista, Statista Inc., 19 Mar 2020, https://www.statista.com/statistics/1198758/japan-popular-fast-fashion-brand/
Japan Trend Research, Most popular fast fashion brands in Japan as of March 2020 Statista, https://www.statista.com/statistics/1198758/japan-popular-fast-fashion-brand/ (last visited August 24, 2024)
Most popular fast fashion brands in Japan as of March 2020 [Graph], Japan Trend Research, March 19, 2020. [Online]. Available: https://www.statista.com/statistics/1198758/japan-popular-fast-fashion-brand/