This graph shows the results of a survey of Aldi customers in Germany on their opinions regarding attention to brand and price when buying deep-frozen food in 2021. That year, roughly 33.6 percent of consumers who shopped at Aldi stated they paid more attention to the brand than the price. Among the population, around 36.3 percent responded the same way. The base for the survey was the German-speaking population aged 14 years and older.
Share of Aldi customers based on attention to brand or price when buying deep-frozen food compared to the population in Germany in 2021
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VuMA. (November 17, 2021). Share of Aldi customers based on attention to brand or price when buying deep-frozen food compared to the population in Germany in 2021 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1198319/aldi-customers-brand-vs-price-deep-frozen-food-germany/
VuMA. "Share of Aldi customers based on attention to brand or price when buying deep-frozen food compared to the population in Germany in 2021." Chart. November 17, 2021. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1198319/aldi-customers-brand-vs-price-deep-frozen-food-germany/
VuMA. (2021). Share of Aldi customers based on attention to brand or price when buying deep-frozen food compared to the population in Germany in 2021. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1198319/aldi-customers-brand-vs-price-deep-frozen-food-germany/
VuMA. "Share of Aldi Customers Based on Attention to Brand or Price When Buying Deep-frozen Food Compared to The Population in Germany in 2021." Statista, Statista Inc., 17 Nov 2021, https://www.statista.com/statistics/1198319/aldi-customers-brand-vs-price-deep-frozen-food-germany/
VuMA, Share of Aldi customers based on attention to brand or price when buying deep-frozen food compared to the population in Germany in 2021 Statista, https://www.statista.com/statistics/1198319/aldi-customers-brand-vs-price-deep-frozen-food-germany/ (last visited November 22, 2024)
Share of Aldi customers based on attention to brand or price when buying deep-frozen food compared to the population in Germany in 2021 [Graph], VuMA, November 17, 2021. [Online]. Available: https://www.statista.com/statistics/1198319/aldi-customers-brand-vs-price-deep-frozen-food-germany/
