Top FMCG food brand profiles on Instagram in France Q1 2021, by posts and interaction

Published by Statista Research Department, Nov 29, 2023

In France during the first quarter of the year 2021, the source identified the total posts and interactions of FMCG food brand profiles on Instagram. For food in France, the top performing brands page on Instagram was La Maison du Chocolat with more than 138 thousand on 82 posts. Other well performing pages during Q1 2021, included Patrick Roger and So Shape, with 91 thousand and 83 thousand interactions, respectively. In terms of posts, Patrick Roger had the most, with 113. .

Number of posts and interactions of Fast Moving Consumer Goods Food brands profiles on Instagram in France during Q1 2021

Characteristic	Posts	Interaction
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Release date

April 2021

More information

Region

France

Survey time period

Q1 2021

Number of respondents

125 respondents

Special properties

Instagram FMCG Food Profiles

Supplementary notes

the source adds the following information:

" Quarterly Industry Reports reflect the state of Socialbakers database at the beginning of the following quarter to the quarter of the reports.
The data is pulled only once and is not updated between releases.
Minimum threshold for the report to be generated is 50 Profiles on Instagram & 50 Pages on Facebook for the given region and category combination.
When the combination for a specific slide does not meet the threshold, if possible, data for broader area is provided instead.

Note: additional thresholds are applied for specific slides:
• Total Interactions Distribution at a minimum of 300
• Internal Ads-Benchmarks at a minimum 200 active benchmarks from a region/ industry
• #AD hashtags at a minimum of 10 #AD hashtags per month in the influencers section, etc

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