In a survey conducted in September 2020, regarding the importance of organic ingredients in the products when choosing a brand in India, about 38 percent of the respondents stated that it was very important for them to know whether the brand used organic ingredients in their products. Only about 4 percent of the respondents stated that this attribute was not at all important to them.
Importance of organic ingredients for consumers when choosing a brand in India in September 2020
Original source question. "Please rate the importance of the following attributes to you when choosing a brand?"
Attribute: "Whether the brand uses organic ingredients in their products"
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IBM Institute for Business Value. (September 2, 2020). Importance of organic ingredients for consumers when choosing a brand in India in September 2020 [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/1197860/india-importance-of-organic-ingredients-for-consumers-when-choosing-a-brand/
IBM Institute for Business Value. "Importance of organic ingredients for consumers when choosing a brand in India in September 2020." Chart. September 2, 2020. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/1197860/india-importance-of-organic-ingredients-for-consumers-when-choosing-a-brand/
IBM Institute for Business Value. (2020). Importance of organic ingredients for consumers when choosing a brand in India in September 2020. Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/1197860/india-importance-of-organic-ingredients-for-consumers-when-choosing-a-brand/
IBM Institute for Business Value. "Importance of Organic Ingredients for Consumers When Choosing a Brand in India in September 2020." Statista, Statista Inc., 2 Sep 2020, https://www.statista.com/statistics/1197860/india-importance-of-organic-ingredients-for-consumers-when-choosing-a-brand/
IBM Institute for Business Value, Importance of organic ingredients for consumers when choosing a brand in India in September 2020 Statista, https://www.statista.com/statistics/1197860/india-importance-of-organic-ingredients-for-consumers-when-choosing-a-brand/ (last visited December 24, 2024)
Importance of organic ingredients for consumers when choosing a brand in India in September 2020 [Graph], IBM Institute for Business Value, September 2, 2020. [Online]. Available: https://www.statista.com/statistics/1197860/india-importance-of-organic-ingredients-for-consumers-when-choosing-a-brand/