Romania: e-commerce segment revenue 2023-2029

Over the forecast period until 2029, the revenue is forecast to exhibit fluctuations among the eight segments. In general, the indicator appears to exhibit a positive trend, with more segments showing increasing values rather than decreasing values until 2029. Among them, the segment Fashion attains the highest value throughout the entire period, reaching 3.78 billion U.S. dollars.

Find other insights concerning similar markets and segments, such as a comparison of revenue growth in Brazil and a comparison of revenue in France.

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E-commerce revenue in Romania from 2023 to 2029, by product category (in billion U.S. dollars)

Characteristic	Fashion	Consumer Electronics	Beauty & Personal Care	Food	Toys & Hobby	Furniture	Media	Beverages
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The eCommerce Beauty & Personal Care market refers to the online retailing of beauty and personal care products. It includes various products such as skincare, haircare, makeup, fragrances, and personal hygiene items. This market allows consumers to conveniently purchase these products from the comfort of their homes, offering a wide range of options and competitive prices.

Structure:

The market consists out of several parts, namely: Beauty Tech, Cosmetics, Fragrances, Personal Care, Skin Care. For more information on the definitions, please visit the respective market page.

Additional information:

eCommerce Beauty & Personal Care comprises revenues, users, average revenue per user, and penetration rates. Revenues are derived from annual filings, national statistical offices, Google- and Alibaba-Trends and industry knowledge. Sales Channels show online and offline revenue shares, as well as, desktop and mobile sales distribution. Revenues are including VAT. The market only displays B2C revenues and users for the above-mentioned markets, hence C2C, B2B and reCommerce is not included.

Key players in the market are companies, such as L'Oréal, Estée Lauder, and Procter & Gamble.

Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market Insights.

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