In 2021, digital advertising was forecast to occupy 55 percent of the total ad spend in Russia. TV ads would be the second-leading segment, accounting for 34 percent of the market. In the following years until 2025, the share of digital advertising was expected to increase.
Forecast market share of television and digital advertising in Russia from 2021 to 2025
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
GroupM. (December 6, 2021). Forecast market share of television and digital advertising in Russia from 2021 to 2025 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1197288/advertising-market-share-by-segment-russia/
GroupM. "Forecast market share of television and digital advertising in Russia from 2021 to 2025." Chart. December 6, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1197288/advertising-market-share-by-segment-russia/
GroupM. (2021). Forecast market share of television and digital advertising in Russia from 2021 to 2025. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1197288/advertising-market-share-by-segment-russia/
GroupM. "Forecast Market Share of Television and Digital Advertising in Russia from 2021 to 2025." Statista, Statista Inc., 6 Dec 2021, https://www.statista.com/statistics/1197288/advertising-market-share-by-segment-russia/
GroupM, Forecast market share of television and digital advertising in Russia from 2021 to 2025 Statista, https://www.statista.com/statistics/1197288/advertising-market-share-by-segment-russia/ (last visited December 21, 2024)
Forecast market share of television and digital advertising in Russia from 2021 to 2025 [Graph], GroupM, December 6, 2021. [Online]. Available: https://www.statista.com/statistics/1197288/advertising-market-share-by-segment-russia/