Amazon's share of digital advertising revenue worldwide 2020-2026

Published by
Julia Faria,
Jan 6, 2023
In 2021, Amazon was expected to account for eight percent of the global digital advertising revenue and the figure was projected to increase to over 13 percent by 2026. In the same period, Amazon's ad revenue is forecast to increase from 26 to 85 billion U.S. dollars.

Amazon's share of digital advertising revenue worldwide from 2020 to 2026

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Release date

January 2021

Region

Worldwide

Survey time period

January 2021

Special properties

excluding China / forecast

Supplementary notes

An exponential development of the values was assumed to estimate the annual values between 2020 and 2026, which were provided by the source.

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Statistics on " Amazon advertising in the United States "

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Global overview

8

U.S. overview

8

Marketer & consumer insights

7

Amazon ad investments

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Topics

Amazon advertising in the U.S.AmazonDigital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in Latin America
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