According to the results of a survey on customer experience (CX) among businesses conducted in the United States in 2021, approximately half of the respondents declared to rely on systems programmed by data scientists for their CX data management strategy. Moreover, 45 percent of the respondents declared to rely on data security.
Data management strategies for customer experience (CX) improvement in the United States in 2021
This question was phrased by the source as follows: "Which, if any, of the following form part of your data management strategy?"
Multiple answers were possible.
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NTT. (September 22, 2021). Data management strategies for customer experience (CX) improvement in the United States in 2021 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT. "Data management strategies for customer experience (CX) improvement in the United States in 2021." Chart. September 22, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT. (2021). Data management strategies for customer experience (CX) improvement in the United States in 2021. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT. "Data Management Strategies for Customer Experience (Cx) Improvement in The United States in 2021." Statista, Statista Inc., 22 Sep 2021, https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT, Data management strategies for customer experience (CX) improvement in the United States in 2021 Statista, https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/ (last visited November 21, 2024)
Data management strategies for customer experience (CX) improvement in the United States in 2021 [Graph], NTT, September 22, 2021. [Online]. Available: https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/