According to the results of a survey on customer experience (CX) among businesses conducted in the United States in 2021, approximately half of the respondents declared to rely on systems programmed by data scientists for their CX data management strategy. Moreover, 45 percent of the respondents declared to rely on data security.
Data management strategies for customer experience (CX) improvement in the United States in 2021
This question was phrased by the source as follows: "Which, if any, of the following form part of your data management strategy?"
Multiple answers were possible.
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NTT. (September 22, 2021). Data management strategies for customer experience (CX) improvement in the United States in 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT. "Data management strategies for customer experience (CX) improvement in the United States in 2021." Chart. September 22, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT. (2021). Data management strategies for customer experience (CX) improvement in the United States in 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT. "Data Management Strategies for Customer Experience (Cx) Improvement in The United States in 2021." Statista, Statista Inc., 22 Sep 2021, https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/
NTT, Data management strategies for customer experience (CX) improvement in the United States in 2021 Statista, https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/ (last visited December 22, 2024)
Data management strategies for customer experience (CX) improvement in the United States in 2021 [Graph], NTT, September 22, 2021. [Online]. Available: https://www.statista.com/statistics/1196821/data-management-strategies-for-cx-improvement-in-the-us/