According to the results of a survey on customer experience (CX) among businesses conducted in the United States in 2021, more than 54 percent of respondents revealed that they perceived customer experience as a primary competitive differentiator.
Share of organizations that view customer experience (CX) as a competitive differentiator in the United States in 2021
The source add the following information: "TNTT interviewed 1,359 (496) professionals across 34 global markets and 14 different sectors.".
This question was phrased by the source as follows: "To what extent do you agree or disagree with each of the following statements? ... CX is a primary differentiator for our organization."
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NTT. (September 22, 2021). Share of organizations that view customer experience (CX) as a competitive differentiator in the United States in 2021 [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1196559/organizations-customer-experience-competitive-differentiator-us/
NTT. "Share of organizations that view customer experience (CX) as a competitive differentiator in the United States in 2021." Chart. September 22, 2021. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1196559/organizations-customer-experience-competitive-differentiator-us/
NTT. (2021). Share of organizations that view customer experience (CX) as a competitive differentiator in the United States in 2021. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1196559/organizations-customer-experience-competitive-differentiator-us/
NTT. "Share of Organizations That View Customer Experience (Cx) as a Competitive Differentiator in The United States in 2021." Statista, Statista Inc., 22 Sep 2021, https://www.statista.com/statistics/1196559/organizations-customer-experience-competitive-differentiator-us/
NTT, Share of organizations that view customer experience (CX) as a competitive differentiator in the United States in 2021 Statista, https://www.statista.com/statistics/1196559/organizations-customer-experience-competitive-differentiator-us/ (last visited November 24, 2024)
Share of organizations that view customer experience (CX) as a competitive differentiator in the United States in 2021 [Graph], NTT, September 22, 2021. [Online]. Available: https://www.statista.com/statistics/1196559/organizations-customer-experience-competitive-differentiator-us/