About 70 percent of the Russians reported to be consumer healthcare product bargain hunters online, while 66 percent revealed being embarrassed to buy them offline, so they used the online channel. Interestingly, 57 percent of all respondents named embarrassment as a reason for shopping for CHC products online in 2020.
Shopping situations for buying consumer healthcare (CHC) products online in Russia in 2020
Characteristic
Share of respondents
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* The survey was carried out in Germany, the UK, Poland, and Russia. The sample size represents the total number of surveyed respondents in five countries where the study took place.
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Simon-Kucher & Partners. (April 1, 2020). Shopping situations for buying consumer healthcare (CHC) products online in Russia in 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1196404/situations-for-buying-chc-products-online-russia/
Simon-Kucher & Partners. "Shopping situations for buying consumer healthcare (CHC) products online in Russia in 2020." Chart. April 1, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1196404/situations-for-buying-chc-products-online-russia/
Simon-Kucher & Partners. (2020). Shopping situations for buying consumer healthcare (CHC) products online in Russia in 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1196404/situations-for-buying-chc-products-online-russia/
Simon-Kucher & Partners. "Shopping Situations for Buying Consumer Healthcare (Chc) Products Online in Russia in 2020." Statista, Statista Inc., 1 Apr 2020, https://www.statista.com/statistics/1196404/situations-for-buying-chc-products-online-russia/
Simon-Kucher & Partners, Shopping situations for buying consumer healthcare (CHC) products online in Russia in 2020 Statista, https://www.statista.com/statistics/1196404/situations-for-buying-chc-products-online-russia/ (last visited August 24, 2024)
Shopping situations for buying consumer healthcare (CHC) products online in Russia in 2020 [Graph], Simon-Kucher & Partners, April 1, 2020. [Online]. Available: https://www.statista.com/statistics/1196404/situations-for-buying-chc-products-online-russia/