Instagram: share of influencers tiers in Spain 2021, by followers

Published by
Tiago Bianchi,
Oct 24, 2023
As of January 2021, more than a fifth of Instagram's influencers in Spain were "nano-influences", meaning they had between 1,000 and 10,000 followers. At the opposite end of the spectrum, the percentage of influencers with more than one million followers in the Iberian country amounted to 18.4%.

Share of Instagram influencers tiers in Spain as of January 2021, by number of followers

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Release date

January 2021

Region

Spain

Survey time period

January 2021*

Supplementary notes

* The source does not provide the exact date of the study. The study period chosen corresponds to the date of publication.
Figures have been rounded.

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