During Black Friday 2020, approximately half of the search results for the search term "card games" on Walmart.com were accounted for by Mattel. The brand had the highest average share of results for card games on both Walmart.com and Target.com. During this period, Exploding Kittens was in the lead on Amazon.com, with a share of roughly 30 percent.
Leading results when searching for "card games" during Black Friday in the United States in 2020, by online retailer
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Edge by Ascential. (November 19, 2020). Leading results when searching for "card games" during Black Friday in the United States in 2020, by online retailer [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1196321/leading-brands-when-searching-card-games-on-black-friday-united-states/
Edge by Ascential. "Leading results when searching for "card games" during Black Friday in the United States in 2020, by online retailer." Chart. November 19, 2020. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1196321/leading-brands-when-searching-card-games-on-black-friday-united-states/
Edge by Ascential. (2020). Leading results when searching for "card games" during Black Friday in the United States in 2020, by online retailer. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1196321/leading-brands-when-searching-card-games-on-black-friday-united-states/
Edge by Ascential. "Leading Results When Searching for "Card Games" during Black Friday in The United States in 2020, by Online Retailer." Statista, Statista Inc., 19 Nov 2020, https://www.statista.com/statistics/1196321/leading-brands-when-searching-card-games-on-black-friday-united-states/
Edge by Ascential, Leading results when searching for "card games" during Black Friday in the United States in 2020, by online retailer Statista, https://www.statista.com/statistics/1196321/leading-brands-when-searching-card-games-on-black-friday-united-states/ (last visited January 06, 2025)
Leading results when searching for "card games" during Black Friday in the United States in 2020, by online retailer [Graph], Edge by Ascential, November 19, 2020. [Online]. Available: https://www.statista.com/statistics/1196321/leading-brands-when-searching-card-games-on-black-friday-united-states/