Compared to before COVID-19, sales achieved through online channels incresed among business-to-business companies. According to a survey, B2B firms based in the UK generated 28 percent of their revenue from e-commerce channels during the pandemic, while it amounted to 22 percent before COVID-19. With the exception of South Korea where the situation remained unchanged, products and services sold online made up 30 percent of revenue among Brazilian B2B sellers. This source of profit amounted to 22 percent before the pandemic outbreak.
Share of revenue made by B2B companies through e-commerce channels before and during the pandemic in 2020, by country
The question was phrased by the source as follows: "Q: Approximately what percentage of your company’s revenue before COVID-19 was driven by…/during COVID-19 is now driven by…?"
Brazil (n=400); China (n=408); France (n=200); Germany (n=401); India (n=400); Italy(n=401); Japan( n=200); South Korea (n=200); Spain (n=200); UK (n=206); U.S. (n=602); * Date of survey differs from country to country.
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McKinsey & Company. (October 14, 2020). Share of revenue made by B2B companies through e-commerce channels before and during the pandemic in 2020, by country [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1195343/b2b-revenue-made-through-e-commerce-channels-by-country/
McKinsey & Company. "Share of revenue made by B2B companies through e-commerce channels before and during the pandemic in 2020, by country." Chart. October 14, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1195343/b2b-revenue-made-through-e-commerce-channels-by-country/
McKinsey & Company. (2020). Share of revenue made by B2B companies through e-commerce channels before and during the pandemic in 2020, by country. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1195343/b2b-revenue-made-through-e-commerce-channels-by-country/
McKinsey & Company. "Share of Revenue Made by B2b Companies through E-commerce Channels before and during The Pandemic in 2020, by Country." Statista, Statista Inc., 14 Oct 2020, https://www.statista.com/statistics/1195343/b2b-revenue-made-through-e-commerce-channels-by-country/
McKinsey & Company, Share of revenue made by B2B companies through e-commerce channels before and during the pandemic in 2020, by country Statista, https://www.statista.com/statistics/1195343/b2b-revenue-made-through-e-commerce-channels-by-country/ (last visited December 21, 2024)
Share of revenue made by B2B companies through e-commerce channels before and during the pandemic in 2020, by country [Graph], McKinsey & Company, October 14, 2020. [Online]. Available: https://www.statista.com/statistics/1195343/b2b-revenue-made-through-e-commerce-channels-by-country/
